by Christina Close | May 16, 2022 | Marketing
When business owners desire to expand sales, they should look no further than their customers. Expanding customer profitability can be done through two avenues: growing new customers and increasing sales among existing customers. While many business owners immediately...
by David Rogers | Apr 8, 2022 | Annual Planning, Marketing, Media Buying
This year will be another politically active year for candidates, parties, and special interest groups. What does that mean to the regular advertisers who buy linear television on broadcast and cable TV? It means your marketing campaign may experience significant...
by Christina Close | Sep 20, 2020 | Annual Planning, Marketing
Working with a good advertising agency provides you and your business with many benefits. While some shy away from agencies, fearful of cost, a deeper look into what a qualified agency provides demonstrates that hiring an ad agency is the best investment you can make...
by Christina Close | Jun 9, 2018 | Annual Planning, Marketing
Philosophers have been trying to help people answer the question of “Who Am I” for centuries. While answering this deeply personal question may seem impossible, answering this question for your business is absolutely attainable – and critical to marketing and growing...
by Rene Carling | Aug 4, 2017 | Digital Marketing, Marketing, Search Engine Marketing
Call tracking numbers are extremely beneficial to your business. Between determining what campaigns are producing quality leads and how your calls are being answered by your staff, the use of call tracking can improve your sales significantly. How Call Tracking Works...
