David Rogers

David Rogers has held several positions including media planner/buyer, broadcast media executive, national marketing consultant, and agency President over his 30+ years of experience.
Media Buying When Political Advertising Is Heavy

Media Buying When Political Advertising Is Heavy

2024 will be another politically active year for candidates, parties, and special interest groups.  What does that mean to the regular advertisers who buy linear television on broadcast and cable TV?  It means your marketing campaign may experience significant...

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