knowledge to power your business

Blogs to help you with your 2024 Marketing Plan…
8 Benefits From Hiring An Ad Agency
Working with a good advertising agency provides you and your business with many benefits. While some shy away from agencies, fearful of cost, a deeper look into what a qualified agency provides demonstrates that hiring an ad agency is the best investment you can make...
Who Am I – Defining Your Business’s U.S.P.
Philosophers have been trying to help people answer the question of “Who Am I” for centuries. While answering this deeply personal question may seem impossible, answering this question for your business is absolutely attainable – and critical to marketing and growing...
8 Questions To Ask Before Making Your 2023 Marketing Plan
It's that time of year again... 2023 Marketing Planning Time! It's our favorite time of year because we get to review what worked well and are throwing out so many ideas on how to improve campaigns.We have already started meeting with clients to blueprint their 2023...
Why Work With A Full-Service Advertising Agency
When a business owner acknowledges that it is time to seek specialized help handling the advertising and marketing aspects of their business, there are several avenues to consider. Some companies seek to hire candidates internally to manage their marketing. This...
Grow Your Business Through Your Customers
When business owners desire to expand sales, they should look no further than their customers. Expanding customer profitability can be done through two avenues: growing new customers and increasing sales among existing customers. While many business owners immediately...
Rogers Advertising Named To List Of 2022 Best Advertising Agencies
Rogers Advertising (formerly The Rogers Agency) has been named to the list of best advertising agencies in Norfolk, Virginia by Expertise.com. After evaluating nearly 50 local advertising firms, only 15 agencies made the list. Our inclusion in the list stands as a...
Why Every Small Business Should Use Facebook Ads
Determining how, where and when to advertise your small business online can be a daunting task, but fear not! We are here to meet all your internet marketing needs, including the force influencing modern-day society: social media. You probably tend to check your...
5 Common SEM Mistakes You’re Making Right Now
When it comes to Search Engine Marketing (SEM) campaigns, there are a plethora of costly SEM mistakes you can come across. Because SEM campaigns are paid for on a cost-per-click basis, these mistakes can be extremely costly. The great part is that most of these are...
30 Days of Social Media Content
We know that thinking of different social media content ideas can be challenging, especially when you're trying to keep things unique. How do we know this? We do it every day for our clients. When it comes to varying content, we find businesses run into these 3 common...
8 Benefits From Hiring An Ad Agency
Working with a good advertising agency provides you and your business with many benefits. While some shy away from agencies, fearful of cost, a deeper look into what a qualified agency provides demonstrates that hiring an ad agency is the best investment you can make...
Rogers Advertising Named To List Of Top Advertising Agencies
Rogers Advertising has been named to the list of top advertising agencies in Norfolk, Virginia by Expertise.com. After evaluating nearly 50 local advertising firms, only 17 agencies made the list. Our inclusion in the list stands as a testament to the high standards...