knowledge to power your business

5 Common SEM Mistakes You’re Making Right Now
When it comes to Search Engine Marketing (SEM) campaigns, there are a plethora of costly SEM mistakes you can come across. Because SEM campaigns are paid for on a cost-per-click basis, these mistakes can be extremely costly. The great part is that most of these are...
30 Days of Social Media Content
We know that thinking of different social media content ideas can be challenging, especially when you're trying to keep things unique. How do we know this? We do it every day for our clients. When it comes to varying content, we find businesses run into these 3 common...
8 Benefits From Hiring An Ad Agency
Working with a good advertising agency provides you and your business with many benefits. While some shy away from agencies, fearful of cost, a deeper look into what a qualified agency provides demonstrates that hiring an ad agency is the best investment you can make...
Rogers Advertising Named To List Of Top Advertising Agencies
Rogers Advertising has been named to the list of top advertising agencies in Norfolk, Virginia by Expertise.com. After evaluating nearly 50 local advertising firms, only 17 agencies made the list. Our inclusion in the list stands as a testament to the high standards...
Rogers Advertising – Now A Google Partner
Rogers Advertising is pleased to announce our status as a Google Partner. Earning this standing took a lot of work and effort. As a Google Partner, we now offer added benefits to our clients. The following entry will showcase the benefits this position extends to...
Who Am I – Defining Your Business’s U.S.P.
Philosophers have been trying to help people answer the question of “Who Am I” for centuries. While answering this deeply personal question may seem impossible, answering this question for your business is absolutely attainable – and critical to marketing and growing...
Purposeful & Affordable Call Tracking
Call tracking numbers are extremely beneficial to your business. Between determining what campaigns are producing quality leads and how your calls are being answered by your staff, the use of call tracking can improve your sales significantly.[lwptoc numeration="none"...